Family Office & Private Investment Holding Company

Quiet Capital.
Patient Growth.

We partner with traditional retail and consumer businesses, leveraging technology and operational discipline to drive growth and expansion.

Our Heritage

The Roosk Group is a family office with a deep-rooted history in building and scaling businesses. Our philosophy is grounded in the belief that traditional values of hard work and integrity, when combined with modern technology and operational excellence, create enduring value. We don't just invest capital; we invest our experience, our network, and our commitment to the long-term success of the companies we partner with.

Investment Focus

We concentrate on traditional retail and consumer businesses operating in established or expanding markets. Our interest lies in companies with durable customer demand where we can apply our operational expertise and technology strategies to drive expansion.

  • Multi-location Retail
  • Service-based Concepts
  • Growth-stage Platforms
01

Operational Discipline

We invest in companies where refined operations can unlock hidden value. We look for businesses that are ready to professionalize their processes and optimize for the next stage of growth.

02

Technology Integration

Thoughtful use of technology is a force multiplier. We help traditional businesses implement modern infrastructure to enhance customer experience and streamline operations.

03

Geographic Expansion

We favor concepts with proven unit economics that are ready to scale. Our expertise lies in taking regional success stories and building them into national platforms.

Our Approach

"We prioritize alignment, continuity, and long-term value creation over short-term outcomes."

Roosk Group takes a hands-on but collaborative approach, working alongside leadership teams to support operational improvements and expansion initiatives. Our approach is selective, patient, and grounded in real operating experience.

Leadership

Guided by over 20 years of experience in retail operations, infrastructure strategy, and investment.

Brendan Murphy

Brendan Murphy

President

Retail and technology executive with over 20 years of experience supporting retail organizations through operational improvement, infrastructure strategy, and market expansion.

Connor Sullivan

Connor Sullivan

Chief Investment Officer

Retail investment advisor specializing in identifying high-potential consumer opportunities.

Randy Chepenik

Randy Chepenik

Chief Financial Officer

Over 20 years of experience managing multi-site retail operations and structuring complex financial mergers and acquisitions.